Define

Updated: Jun 1

Design thinking Phase 2



Once you have gathered as much information as you can during the emphasise phase, you can then unpack your findings, reflect on your insights and begin to frame a meaningful design challenge. While you might think you already have the solution, it’s important to first examine and reflect on what you have collected. You might be surprised by what you find, and it is this information that could determine the quality of the potential solution.


The define phase requires a critical thinking and reflective mindset that reviews the data collected and starts to identify connections between information as well as what we found to be the most unexpected discoveries. By reflecting on this information we can start to formulate a clear problem to solve.